Products for kids

Balanced diet

A balanced diet plays an important role in the growth and development of children and adolescents. It is very important that adolescents receive all the necessary nutrients required for their long-term health right from the start.

But beware - children's products are usually not as nutrient-rich as they should be. They are often high in sugar and, at the same time, low in important nutrients such as magnesium. This may fill you up in the short term, but it doesn't have any positive long-term effects - keyword obesity and secondary diseases. 

Excessive sugar consumption is also a major factor in the development of tooth decay. It is therefore important to offer children and young people a balanced nutrition that is rich in important nutrients and to limit sugar consumption. 

This is how we take care of your health and well-being - now and in the future.

Growth and development

Children and adolescents need an adequate supply of vitamins and minerals to maintain the normal function of their tissues and organs. The growth phase during this time represents a very special nutritional challenge. In addition to an increased need for calcium and vitamin D to support bone growth, it is essential that sufficient amino acids are supplied, as proteins make up the main component of the body's structures. 

A lack of important nutrients can lead to immunodeficiency, reduced muscle mass and delayed development in children and adolescents. If the normal diet is not sufficient or there is an increased need (e.g. due to stress), the administration of nutritional supplements can be useful.

Satiety and weight control

Overweight children and adolescents who have gained a lot of weight tend to suffer from obesity as adults and have a higher risk of certain chronic diseases in later life. The main reason for this, in addition to a lack of physical activity, is excessive consumption of sugar, which is quickly digested and absorbed. This leads to a rapid rise in blood sugar levels, and a short-term energy boost. This results in an abrupt drop in blood sugar levels, which leads to hypoglycaemia, fatigue, reduced concentration, and cravings. The latter encourages further sugar consumption, which in the long term leads to weight gain and the associated comorbidities.

In contrast, proteins are considered the most satiating of all nutrients. The same applies to dietary fibres such as inulin and maize dextrin. Overall, the integration of protein and fibre helps to improve blood sugar and weight control.

Attention and concentration

A balanced diet rich in essential nutrients helps to optimise brain function and support mental performance. Conversely, a lack of nutrients can lead to impairments such as memory problems, concentration disorders and attention deficits.

Milk Protein Hydrolysate - Patented milk protein hydrolysate has been specially developed to reduce stress and promote relaxation. Obtained from high quality cow's milk, it contains bioactive peptides that are extracted from the milk protein casein. Milk protein is also present in breast milk which explains the calming effect of breastfeeding on babies. Hydrolysed milk protein can also be beneficial in later childhood for anxiety disorders and hyperactivity.

Artificial additives - Children and adolescents are more susceptible to the harmful effects of artificial additives compared to adults because their organisms are not yet fully mature. It is suspected that certain food additives, especially artificial food colours, can trigger hyperactivity in this age group. This suspicion also extends to conventional sugar, which is particularly relevant due to the increasing consumption of sugar.

Immune system and resilience 

Proteins - These are key players in strengthening the immune system and promoting resistance. They provide the basic building blocks for an effective immune response and promote intestinal health, thereby reducing susceptibility to infections and diseases.

Microbiome - The colonisation of the intestine with beneficial bacteria essentially fulfils three main functions: Food digestion, development of the immune system and barrier effect against disease-causing pathogens. Prebiotic fibres have a positive effect on intestinal health by promoting the growth and activity of certain beneficial bacteria in the intestine as indigestible food components.

Balanced diet A balanced diet plays an important role in the growth and development of children and adolescents. It is very important that adolescents receive all the necessary nutrients... read more »
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Products for kids

Balanced diet

A balanced diet plays an important role in the growth and development of children and adolescents. It is very important that adolescents receive all the necessary nutrients required for their long-term health right from the start.

But beware - children's products are usually not as nutrient-rich as they should be. They are often high in sugar and, at the same time, low in important nutrients such as magnesium. This may fill you up in the short term, but it doesn't have any positive long-term effects - keyword obesity and secondary diseases. 

Excessive sugar consumption is also a major factor in the development of tooth decay. It is therefore important to offer children and young people a balanced nutrition that is rich in important nutrients and to limit sugar consumption. 

This is how we take care of your health and well-being - now and in the future.

Growth and development

Children and adolescents need an adequate supply of vitamins and minerals to maintain the normal function of their tissues and organs. The growth phase during this time represents a very special nutritional challenge. In addition to an increased need for calcium and vitamin D to support bone growth, it is essential that sufficient amino acids are supplied, as proteins make up the main component of the body's structures. 

A lack of important nutrients can lead to immunodeficiency, reduced muscle mass and delayed development in children and adolescents. If the normal diet is not sufficient or there is an increased need (e.g. due to stress), the administration of nutritional supplements can be useful.

Satiety and weight control

Overweight children and adolescents who have gained a lot of weight tend to suffer from obesity as adults and have a higher risk of certain chronic diseases in later life. The main reason for this, in addition to a lack of physical activity, is excessive consumption of sugar, which is quickly digested and absorbed. This leads to a rapid rise in blood sugar levels, and a short-term energy boost. This results in an abrupt drop in blood sugar levels, which leads to hypoglycaemia, fatigue, reduced concentration, and cravings. The latter encourages further sugar consumption, which in the long term leads to weight gain and the associated comorbidities.

In contrast, proteins are considered the most satiating of all nutrients. The same applies to dietary fibres such as inulin and maize dextrin. Overall, the integration of protein and fibre helps to improve blood sugar and weight control.

Attention and concentration

A balanced diet rich in essential nutrients helps to optimise brain function and support mental performance. Conversely, a lack of nutrients can lead to impairments such as memory problems, concentration disorders and attention deficits.

Milk Protein Hydrolysate - Patented milk protein hydrolysate has been specially developed to reduce stress and promote relaxation. Obtained from high quality cow's milk, it contains bioactive peptides that are extracted from the milk protein casein. Milk protein is also present in breast milk which explains the calming effect of breastfeeding on babies. Hydrolysed milk protein can also be beneficial in later childhood for anxiety disorders and hyperactivity.

Artificial additives - Children and adolescents are more susceptible to the harmful effects of artificial additives compared to adults because their organisms are not yet fully mature. It is suspected that certain food additives, especially artificial food colours, can trigger hyperactivity in this age group. This suspicion also extends to conventional sugar, which is particularly relevant due to the increasing consumption of sugar.

Immune system and resilience 

Proteins - These are key players in strengthening the immune system and promoting resistance. They provide the basic building blocks for an effective immune response and promote intestinal health, thereby reducing susceptibility to infections and diseases.

Microbiome - The colonisation of the intestine with beneficial bacteria essentially fulfils three main functions: Food digestion, development of the immune system and barrier effect against disease-causing pathogens. Prebiotic fibres have a positive effect on intestinal health by promoting the growth and activity of certain beneficial bacteria in the intestine as indigestible food components.

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Vita Junior Multivit Plus
Vita Junior Multivit Plus
Children's drink – the daily plus for health and vitality. No added sugar. Fine drink for children in the growth phase, supports the healthy development of body and mind. With 26 vitamins, minerals as well as protein and dietary fiber...
Content 0.3 Kilogramm (€186.83 * / 1 Kilogramm)
€56.05 * €59.00 *
Vita Junior Multivit Plus Double pack
Vita Junior Multivit Plus Double pack
Discount: 10%. Detailed product descriptions can be found in the individual pack under Products .
Content 0.6 Kilogramm (€177.00 * / 1 Kilogramm)
€106.20 * €118.00 *
Vita Junior Multivit Plus Three pack
Vita Junior Multivit Plus Three pack
Discount: 15%. Detailed product descriptions can be found in the individual pack under Products .
Content 0.9 Kilogramm (€167.17 * / 1 Kilogramm)
€150.45 * €177.00 *
Vita Junior Multivit Plus Pack of four
Vita Junior Multivit Plus Pack of four
Discount: 20%. Detailed product descriptions can be found in the individual pack under Products .
Content 1.2 Kilogramm (€157.33 * / 1 Kilogramm)
€188.80 * €236.00 *
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